Microblogging and social networking service provider, Twitter, has said the company chose Ghana over Nigeria in citing it's Africa office as the country is a champion of democracy.
Twitter recently announced it would be locating it's office in Africa in Ghana.
Twitter made the clarification amid reactions from Nigerians that the continent’s biggest market was snubbed.
It however said Nigeria remained its target market though the office will be in Accra.
Despite not siting its Africa’s office in Nigeria, Twitter made clear its target market is Nigeria, owing to the country's population.
In its job advertisements, the company said of its curator positions: “This role is based in Accra, Ghana and focused on Nigeria.”
The company in a post by Kayvon Beykpour and Uche Adegbite, Twitter’s Product Lead, and Director, Product Management, Global Markets, respectively said: “Today, in line with our growth strategy, we’re excited to announce that we are now actively building a team in Ghana.”
The social networking service provider noted its new team members would be working remotely under its work-from-home policies while it explores “the opportunity to open an office in Ghana in the future”.
It said its decision was informed by Ghana’s “support for free speech and online freedoms.”
It added that Ghana’s recent appointment to host the Secretariat of the African Continental Free Trade Area (AfCFTA) also influenced its decision.
It said the ideal candidate to occupy the positions “should have a deep, non-partisan, understanding of Nigerian news and politics.”
It also said candidates with understanding of English Pidgin, Yoruba, Hausa and Igbo, will have advantage.
According to statista.com, in 2020 alone, the number of social media users in Nigeria reached roughly 28 million.
Of this figure, 61.4 per cent have active Twitter handles.
However, in Ghana, it said as of January 2021, Ghana registered approximately eight million active social media users, up from six million in 2019.
And of this figure, only 28.78 per cent are registered on Twitter.
